Polar Skate Co was launched in Malmo, Sweden in 2011 by Swedish pro skateboarding legend, Pontus Alv. Designed by skateboarders, for skateboarders, their main mission is to ‘inspire others to inspire themselves’. Renowned for being one of the leaders in their field, Polar create amazing quality skate apparel as well as a variety of decks. Polar Skate decks are notorious for their individual graphic style (many of which are still designed by Pontus, with some input from team riders and collaborators) and come in a choice of different shapes and sizes ranging from 7.75” to 8.5”. The brand prides themselves on quality and every skateboard deck is carefully crafted in the world-renowned Generator Workshop out of 100% hardrock Canadian maple wood.

    The Polar Skate Co team is made up of an amazing and diverse crew of skateboarders from all around the globe (including Pontus himself) and are represented by the best in class including Oskar Rozenberg, Paul Grund, Jamie Platt, Dane Brady, Hjalte Halberg, Michael Juras (to name a few).

    Alongside their own collections, Polar have collaborated with a number of brands and continue to go from strength to strength with each new drop.